This PSD conversion project is built with a custom child theme for the Headway Theme version 3.0+. A custom post type & category taxonomy for apps allows for greater flexibility in layouts and post archives, including a unique layout for single app pages and app categories, as well as featuring specific apps on the homepage. Homepage apps are featured by simply checking a checkbox when creating the post. The Pop/Flop functionality was developed by partner at iPhone App Review, and RGM Design created simple shortcodes to be used within the LoopBuddy integration for easy creation/editing of layouts in the future. The single app layout is a custom loop and does not use LoopBuddy.

Custom widget styling, a developer login, and forms that directly submit to the Apps custom post type integrate with customized plugins by the iPhone App Review team for a seamless experience for app developers wanting to submit their app to the site & offer promotional codes.